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Most businesses seeking to develop a new website or redesign an existing one focus solely on the look. That's both great and correct - a website with visual appeal will usually do better than one that lacks impact. But the real key to success is to make...
One of the big difficulties when hosting an event is making it matter. Many businesses opt for tried and trusted networking events - a golf day or a meet and greet. Fine, but these aren't likely to stand out, say much about the way you do business...
Here's a business lesson from my music collection. Tamla Motown was the most successful independent record label ever. It still defines a genre even though its heyday was nearly half a century ago. Founded in 1959 by Berry Gordy, a Detroit hustler who tried his hand at...
[caption id="" align="alignright" width="300"] Chris and Teresa Green with Strictly Worcestershire producer Gerard Smith. Photo: Simon Fall-Taylor of FT Images.[/caption] The CGM team love getting involved in charity events, especially when they’re as much fun as Strictly Worcestershire. We were delighted when producer Gerard Smith asked us...
I was touched by the recent 75th Dunkirk anniversary commemorations. Many of the Dunkirk veterans spoke of a life-long desire to do good and live a good life after all they'd encountered. Experience, however horrid, has shaped them and made them better people. Good, bad or indifferent,...
Or at least take a lesson from Mike - a fella called Mike Bowden to be precise, who is a life coach based in the Black Country. I'll be honest, I didn't know much about Mike or his business, Changing Outcomes, before I read his book,...
As Siobhan Sharpe, the irritatingly overzealous PR guru from insane marketing company Perfect Curve in BBC's W1A, and formerly Twenty Twelve, might say: 'Right, so here's the thing...
When Marvellous was announced as the winner of the best single drama category at the BAFTAs, we cheered as loudly as the audience at the Theatre Royal, Drury Lane. This enchanting and heart-warming film, shown on BBC Two, tells the story of Neil Baldwin, who was...
One of the enjoyable aspects of delivering media training is research. In April, both of our Business Media Club meetings in Worcester and Birmingham featured blogging so I did some fresh research on blogs. It's easy to highlight blogs written by successful entrepreneurs that are read by...
It may seem an increasingly cynical world, but wearing your heart on your sleeve has more value than ever. How so? Well, a recent survey of top US business people found they valued the attributes of reputation, trust, integrity, ethics and image ahead of ability. That's right,...
