Cohesive coordination – over and out

03 Nov Cohesive coordination – over and out

And so the end is here.

After ten years and some 140 meetings, all good things must come to an end so the time is right to bring the Business Media Club to a natural conclusion.

Our tenth anniversary seems an appropriate landmark not least as I will be stepping back from business next year.

At a time when people start to shape their New Year business plans, our final meeting theme will pose a key question: How can we bring equilibrium to our business planning?

There’s a delicious irony. For all the boasting of trying to ‘win’ business we don’t ever finitely win or lose. There’s always a new challenge to meet, hurdle to straddle or barrier to break down.

There may be fresh competition and new technological breakthroughs that change the way we do things. Business, as with other aspects of life not least relationships, is a continuum not an end in itself.

For all the go-getting talk of ‘beating’ rivals, attempting to make massive profits, or trying to achieve unrealistic sales targets, most of us have more humble, human aspirations.

We need equilibrium. Balance helps us to communicate consistently and ensure our forward planning runs parallel to our personal and professional aims and values to maintain a sense of focus, wellbeing and an equitable work-life balance.

In concluding our tenth and final Business Media Club annual programme, we’ll put the themes from our previous nine meetings in 2023 together into a cohesive plan to offer continuity as a step forward rather than a rash reinvention to achieve a finite outcome.

The overarching annual theme has been to make 2023 My Best Ever Year. By that, we mean inspiration to do things that feel intuitively right. Our comms and marketing for example, should be planned to help us connect better with people, be they customers, employees, partners, or any other type of relationship.

Those big themes have included: perception, belief, ingenuity, character, culture, community, storytelling, giving, listening and reputation – huge players in the way we seek to run our businesses and our professional and personal lives.

They are cornerstones of our character – forged from our original and authentic selves, cultivated into a living, organic culture with its own bricolage, argot, and value system – ingredients that not only make us who we are and the people we aspire to be, but also the businesses and organisations we seek to run and how we wish them to grow.

Over the last ten years the Business Media Club has staked its own ground.

Teresa and I sought to build a sharing club spirit – something people could feel part of and able to contribute towards. The club has been primarily about people – the effort, imagination, and enthusiasm they brought to our meetings whether as a one-off visitor or regular attendee over several years.

It was also about ideas, inspiration and interaction with the focus on the ever-changing challenge of our lifetime – how to communicate effectively in an increasingly complicated world.

The stories, breakthrough ‘light bulb’ moments and ‘all egos left at the door’ ethos made the club a success.

Teresa and I would like to thank everyone who’s been a part of our club great or small – including our co presenters, charity partners, club regulars (too many to list here – exactly 100 people attended five meetings or more, some 300 different folks in total), venue hosts, branding expert Brendan McMahon and our very own poet in residence, Maggie Doyle.

Photographers Alistair Cowin, Jonathan Hipkiss, Stuart Roy Clarke, Simon Fall-Taylor, Doug Anderson, Steve Mann and videographers Richard Widdowson and Joel Felles captured the spirit of it on film. Thanks guys.

There remains one final request.

To help the club go out on a bang, we’re asking as many people as possible to join us for our final meeting on Friday, November 24 (10am to 12.30pm) at a reduced meeting fee of £10 – which will be a 100 percent donation to our charity partner, Worcester Foodbank.

We hope you can join us.

For further information visit our Business Media Club page.

To book your seat for this meeting visit our Eventbrite page.Chris Green