CGM blog: Media training – earn it

10 Apr CGM blog: Media training – earn it

I love that TV advert where the groom stands up to make his wedding speech, words literally fall off his script and the audience morph into a cluster of angry, antiquated judges.

Inspired to earn his reward of his favourite tipple, the groom is suddenly powered to deliver a blistering speech. He’s earned it.

As a green-around-the-gills broadcaster I was that veritable petrified groom. Before I learned to memorise radio scripts… over and over again, that is. Eventually I learned to banish nerves, focus on delivery and lift words off the script.

Speech making or presenting isn’t a haphazard gift of the gab. It takes more than natural talent to stand in front of an audience and talk with confidence.

It comes with practice – which is made perfect by preparation. You earn it.

Maintaining poise and posture, rolling with the punches or comebacks are speech and presentation-making skills you can learn… but only if you spend a little time and effort working at it.

But when you see the benefit – it is worth it.

For some, it will be delivering their wedding speech, for business people it can be addressing a business audience, making a convincing presentation or successful pitch for investment that can enhance your credibility, offer a competitive edge and win business.

So go on – earn it – take some media training. You’ll never look back.

Chris Green is managing director of Chris Green Media, an experienced author and broadcaster who manages CGM’s training courses. Click here for further details.